{"title":"Houjicha","description":"\u003ch5\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cbr\u003e\n\u003c\/h5\u003e\n\u003ch5 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003cspan\u003eOur collection of Houjicha aims to showcase the character and unique aroma of roasted Japanese Green tea. We are proud to offer several of the most captivating Houjicha we have come across, in partnership with our artisan producers in Kyoto and Fukuoka, and in tandem with our own house roasted Houjicha offerings.\u003c\/span\u003e\u003c\/h5\u003e\n\u003ch5 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h5\u003e\n\u003ch5 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h5\u003e\n\u003ch5 style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003e\u003ca href=\"https:\/\/kettl.mom\/blogs\/kettl-tea-blog\/hojicha_green_tea_ultimate_guide\" data-mce-href=\"https:\/\/kettl.mom\/blogs\/kettl-tea-blog\/hojicha_green_tea_ultimate_guide\"\u003e\u003cspan\u003eLearn more about Hojicha here\u003c\/span\u003e\u003c\/a\u003e\u003c\/h5\u003e","products":[{"product_id":"jou-yanagi-houjicha","title":"Jou Yanagi Houjicha","description":"\u003cdiv class=\"shogun-root\" data-shogun-id=\"606f255a5f380a00da7d9d7c\" data-shogun-site-id=\"0f9f5128-0ad3-401a-88dc-4dcc733e5c39\" data-shogun-page-id=\"606f255a5f380a00da7d9d7c\" data-shogun-page-version-id=\"606f258b729c4700bd49a6ac\" data-shogun-platform-type=\"shopify\" data-shogun-variant-id=\"606f258b729c4700bd49a778\" data-region=\"main\"\u003e\n\u003cdiv id=\"s-e0584ae2-56c7-4e85-b87a-73eae9fcc23b\" class=\"shg-c  \"\u003e\n\u003cdiv class=\"shg-rich-text shg-theme-text-content\"\u003e\n\u003cp\u003eJou Yanagi is as classic as it comes—late harvest bancha sourced entirely from within Uji is drum roasted until it reaches a deep brown, almost black hue, resulting in an intensely sweet and aromatic brew. We source this tea from the venerable Kyoto-based tea shop Ryuouen. After several years of visiting them and expressing interest in carrying their products, Ryuouen has entrusted Kettl Tea to become their only purveyor outside of Japan. We cherish this opportunity and the friendship, guidance, and delicious tea they provide us. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Kettl ","offers":[{"title":"150g","offer_id":31891964428348,"sku":"183956498531","price":32.0,"currency_code":"USD","in_stock":true},{"title":"300g","offer_id":44079140176122,"sku":"029904467009","price":56.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/2652d634-a874-41e6-b418-9d51503ae913.jpg?v=1775758537"},{"product_id":"koetsu-houjicha-90g","title":"Koetsu Houjicha","description":"Hand harvested shaded gyokuro leaves and stems (karigane) from the very first harvest are separated and roasted in three batches: leaf, stem and any smaller particles. After these three separate roasts, they are re-blended to create an umami rich green tea with a piercing sweetness and delicate, gentle roasted aroma.\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e","brand":"Kettl ","offers":[{"title":"90g","offer_id":44827350991098,"sku":"167973548653","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/9aed241a-adc6-4402-a67c-97179155c7bc.jpg?v=1762811091"},{"product_id":"iribancha","title":"Iribancha Houjicha","description":"\u003cp\u003eAn often controversial tea, Iribancha is a late harvest tea that is simply dried and then undergoes intense deep roast. The resulting leaf is richly fragranced with notes smoke, pine resin, and pipe tobacco.\u003c\/p\u003e\n\u003cp\u003eThis iribancha is sourced from the venerable kyoto tea shop, Ryuouen. After several years of visiting them and expressing interest in carrying their products, Ryuouen has entrusted Kettl to become their only wholesaler outside of Japan. We cherish this opportunity and the friendship, guidance and delicious tea they provide us.\u003c\/p\u003e","brand":"Kettl ","offers":[{"title":"300g","offer_id":44827490058490,"sku":"183959920886","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/df6cf544-b990-4661-8642-fc8b3020feab.jpg?v=1762811020"},{"product_id":"zairai-heirloom-hand-roasted-houjicha","title":"Zairai Heirloom Hand Roasted Houjicha","description":"\u003cp\u003eThis exciting houjicha is hand roasted by master potter Yoshiyuki Shimizu at his studio in Dosenbo on the border of Uji and Nara in western Japan. This tea is made from the non clonal Zairai strain. Grown from seed, Zairai contains a variety of genetic material meaning batch to batch variance is common which makes for an exciting and rewarding brew. Incredibly aromatic with a powerful mouthfeel, this Houjicha represents something brand new in our catalog. An artisan and hand crafted tea of the highest order.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Kettl ","offers":[{"title":"50g","offer_id":44827649900794,"sku":"182863682484","price":32.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/ecbe5fa7-e277-4d11-9089-e148273cc590.jpg?v=1754926299"},{"product_id":"kin-houjicha","title":"Kin Houjicha","description":"Kin Houjicha is the top tier offering from the renowned Kyoto tea shop and purveyor Ryuouen.After several years of visiting them and expressing interest in carrying their products, Ryuouen has entrusted Kettl Tea to become their only wholesaler outside of Japan. We cherish this opportunity and the friendship, guidance and delicious tea they provide us. The soft and gentle roast is evidenced by the still greenish hue of the stems. Made from select Uji grown gyokuro stems (karigane), Kin offers deep aromatics and incredibly refined and lasting umami. ","brand":"Kettl ","offers":[{"title":"63g","offer_id":47186820563194,"sku":"183953710339","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/6c992ea7-90ee-4aa0-b8f3-59d0c5cc869f.jpg?v=1769392613"},{"product_id":"kinmokusei-houjicha-tea-bags-pouch","title":"Kinmokusei Houjicha Tea Bags | Pouch","description":"\u003cp\u003eWe are excited to share our plant-based tea bag series, perfect for brewing exceptional Japanese tea conveniently, at home or on the go. The 5g bag size makes these perfect for brewing pots to share or cups to savor.\u003c\/p\u003e\n\u003cspan data-sheets-root=\"1\"\u003eThis beautiful and fragrant houjicha comes to us from small regional farmers who collectively produce a range of elegant teas in Gifu, just west of Nagano. Lightly roasted to preserve complexity and blended with osmanthus flowers, this tea presents an unrivaled aroma, sweetness, and lasting fruited finish.\u003c\/span\u003e","brand":"Kettl ","offers":[{"title":"12pc","offer_id":47501042286842,"sku":"024032548774","price":27.0,"currency_code":"USD","in_stock":true},{"title":"100pc","offer_id":47501042319610,"sku":"024036106031","price":160.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/7a0b0c95-30c1-401d-8aa6-fd45c81f25fd.jpg?v=1768942674"},{"product_id":"fuuka-houjicha-powder","title":"Fuuka Houjicha Powder","description":"This houjicha powder, produced by Masayoshi Koayama at Yamamasa Koyamaen in Uji, is a perfectly balanced expression of roasted green tea—intensely aromatic, gently sweet, with a lingering, soft finish. The roots of Yamamasa Koyamaen trace back to the early 1600s, when the Koyama family began cultivating and producing tea in the Uji region. Since then, they have spent centuries perfecting the art of Uji tea production. This approachable and exceptional houjicha powder is a reflection of their legacy, leading to the perfect houjicha latte.","brand":"Kettl ","offers":[{"title":"100g","offer_id":48085048099066,"sku":"020825844986","price":35.0,"currency_code":"USD","in_stock":false},{"title":"1kg","offer_id":48788839104762,"sku":"010443209069","price":225.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/d67a83d8-3864-4195-a5a1-c397afcaf945.jpg?v=1775358927"},{"product_id":"kenjo-kaga-boucha-houjicha","title":"Kenjo Kaga Boucha Houjicha","description":"This Houjicha is crafted from carefully selected tea stems, gently roasted at a low temperature to reveal a delicate, toasted aroma known as hojika while enhancing the tea's natural depth and umami. Revered for its distinctive character and refined complexity, this remarkable tea has earned a devoted following in Japan.\u003cbr\u003e\u003cbr\u003eKettl is proud to be the exclusive purveyor of this release, produced by the esteemed Maruhachi Seichajo tea company based in Ishikawa Prefecture. This collaborative release has been in the works for over two years and we are thrilled to share this cobranded offering with the Kettl audience.","brand":"Kettl ","offers":[{"title":"60g","offer_id":48289410285818,"sku":"020825093063","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/bd36158c-833e-41aa-846b-689e57522133.jpg?v=1770914886"},{"product_id":"house-roasted-ryogochi-seimei-houjicha","title":"House Roasted Ryogochi Seimei Houjicha","description":"Jiro Katahira is one of the most revered producers working in Shizuoka today, having developed a reputation for meticulous farm management and an approach to processing that results in highly expressive teas with incredible fidelity. Working almost exclusively with single cultivar teas, Karahira-san focuses on lightly steamed expressions that put the natural flavors of the tea plant and the terroir of his land in full focus. In addition to yielding some of our favorite sencha, this approach creates the perfect canvas for houjicha. This selection is made from Seimei, an incredibly rare cultivar that is primarily used in matcha and gyokuro. Expressive and complex on its own, we couldn’t resist the opportunity to see it transform through the roasting process. The result is a deep and thought-provoking houjicha of the highest order. ","brand":"Kettl ","offers":[{"title":"50g","offer_id":48403128418554,"sku":"184835356386","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/b7ffbb8b-5f59-4825-b140-ee82bec1a440.jpg?v=1777302903"},{"product_id":"hatsuha-houjicha","title":"Hatsuha Houjicha","description":"Made from 100% first flush leaf and stem from Shiga, Hatsuha Houjicha offers a beautiful regional snapshot of high-quality roasted tea from one of Japan’s top tea blenders, Yasuharu Maeno. This Houjicha is deeply fragrant, with notes of toasted hardwood, vanilla pod, and cracked sugar reminiscent of a well-caramelized crème brûlée. A delicate thread of umami runs through the center of the cup, amplifying both the savory and sweet tones that emerge from the roast. Balancing sophistication with approachability, Hatsuha Houjicha is among the most satisfying houjicha that we have come across in recent years, and we are thrilled to add it as a core offering in the Kettl catalog.","brand":"Kettl ","offers":[{"title":"80g","offer_id":48759255073018,"sku":"167979927162","price":35.0,"currency_code":"USD","in_stock":true},{"title":"400g","offer_id":48759255105786,"sku":"167979920743","price":85.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/6c7b161f-3dfb-4d6b-83f0-a48b13795e22.jpg?v=1777056537"},{"product_id":"house-roasted-satsuma-houjicha","title":"House Roasted Satsuma Houjicha","description":"","brand":"Kettl ","offers":[{"title":"50g","offer_id":48874029515002,"sku":"184831873689","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/aa452055-5a14-459b-a610-8606a7838102.jpg?v=1781190089"},{"product_id":"shirakawa-houjicha-powder","title":"Shirakawa Houjicha Powder","description":"\u003cdiv id=\"1709673330.583569\" class=\"c-virtual_list__item\" tabindex=\"0\" data-qa=\"virtual-list-item\" data-item-key=\"1709673330.583569\"\u003e\n\u003cdiv class=\"c-message_kit__background p-message_pane_message__message c-message_kit__message\" data-qa=\"message_container\" data-qa-unprocessed=\"false\" data-qa-placeholder=\"false\"\u003e\n\u003cdiv class=\"c-message_kit__hover\" data-qa-hover=\"true\"\u003e\n\u003cdiv class=\"c-message_kit__actions c-message_kit__actions--default\"\u003e\n\u003cdiv class=\"c-message_kit__gutter\"\u003e\n\u003cdiv class=\"c-message_kit__gutter__right\" data-qa=\"message_content\"\u003e\n\u003cdiv class=\"c-message_kit__blocks c-message_kit__blocks--rich_text\"\u003e\n\u003cdiv class=\"c-message__message_blocks c-message__message_blocks--rich_text\" data-qa=\"message-text\"\u003e\n\u003cdiv class=\"p-block_kit_renderer\" data-qa=\"block-kit-renderer\"\u003e\n\u003cdiv class=\"p-block_kit_renderer__block_wrapper p-block_kit_renderer__block_wrapper--first\"\u003e\n\u003cdiv class=\"p-rich_text_block\" dir=\"auto\"\u003e\n\u003cdiv class=\"p-rich_text_section\"\u003eWe are excited to share a milled Houjicha powder of the highest quality produced by the Tsuji family in Shirakawa, Uji. Made from select first-harvest leaves, our Shirakawa Houjicha powder is expertly roasted to develop a decadent chocolatey profile with notes of toasted nuts and a lingering sweetness. Truly best in class.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Kettl ","offers":[{"title":"100g","offer_id":48989581115642,"sku":"010448026234","price":35.0,"currency_code":"USD","in_stock":true},{"title":"1kg","offer_id":48989581148410,"sku":"010444285215","price":225.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/10f00586-14d0-4511-9096-9d7ddf5d990e.jpg?v=1781104741"},{"product_id":"house-roasted-asahi-tencha-houjicha","title":"House Roasted Asahi Tencha Houjicha","description":"","brand":"Kettl ","offers":[{"title":"50g","offer_id":48994309570810,"sku":"184835287178","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/files\/f1cdf47e-298d-4e1b-9232-9e61ceb60acc.jpg?v=1781190159"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0080\/6178\/0028\/collections\/koetsu.jpg?v=1563928268","url":"https:\/\/kettl.mom\/collections\/hojicha-green-tea.oembed","provider":"Kettl ","version":"1.0","type":"link"}